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EP332 Worthiness Is a Business Strategy

Eleanor Beaton
Eleanor Beaton
EP332 Worthiness Is a Business Strategy

With many business strategies out there, worthiness is one of the least discussed. Leaders and entrepreneurs have been so busy with the ‘doing’ that they forget how crucial the ‘being’ truly is. If you equate your self-worth with the skills you master and successes you achieve, have you ever wondered what would happen if your skills aren’t enough or you don’t meet the achievements you have set for yourself and your company?

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Today I discuss why worthiness is critical for female entrepreneurs and how your business growth is directly related to your sense of worth. I share my journey with worthiness and how my business benefited from that journey. I explain the difference between working hard and workaholism. I also share a powerful tool you can use to assess your beliefs as this examination paves the way for building a sense of worthiness.




“Your business growth is tied to your personal growth. There is no business strategy that can make up for a lack of worthiness in the leader of that business.” – Eleanor Beaton




Today on the Fierce Feminine Leadership Podcast:


  • The difference between working hard and workaholism
  • The central problem that women entrepreneurs are looking to solve inside their own business
  • What happens when you lack a sense of worth
  • When entrepreneurial results truly start to show
  • How to develop and grow your sense of confidence and worthiness
  • How journaling can help you examine your thoughts and beliefs
  • Why worthiness is a fundamental aspect of your marketing strategy, positioning, and growth






Position Yourself in a Category of ONE


Do you want to be recognized as the preeminent expert in your industry, solidify your reputation as an entrepreneur, and begin landing high-end clients? Join me on April 17, 2019, in Halifax, Nova Scotia, Canada for The Preeminence Strategy Workshop.


You will work directly with me to:


  • Learn the psychology of high-end clients so you can get clear on what you must demonstrate for them to buy from you
  • Learn the 3 Message Pillars you need to focus your marketing on to gain the respect you deserve and solidify your reputation as the top-tier expert in your industry
  • Create a customized, high-level strategy to reposition your business into a Category of One


Are you ready to stand out from the competition? Ready to position yourself in a Category of One? Want to start working with more high-end clients in 2019?


Head over to to register for The Preeminence Strategy Workshop.


Space is limited so claim your ticket today!




Join the Exclusive Incubator Program!


Are you ready to build, leverage, and scale your business to the next level? Ready to maximize your leadership skills and grow your business to 7-figures and beyond? Join our Incubator Program – the 12-month high-octane program that blends leadership strategy, accountability, and business building support to help you propel your business to the next level and increase your earning power. Head over to to learn more about The Incubator Program and submit your application today!




Love the show? Let us know!

Are you a fan of the Fierce Feminine Leadership Podcast? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to iTunes, subscribe to the show and leave your honest review to let us know! Each month, one lucky podcast reviewer will be selected to receive a free coaching session with me – Eleanor Beaton!

What are you waiting for? Head on over to iTunes, subscribe and leave a review to enter your name into this month’s drawing! 


Own Your Power. Become Preeminent.

Are you struggling to set yourself apart from the competition? Are you ready to target high-value clients that value what you do – and are willing and able to pay for the important, valuable work you do?

Then, fierce one, you need a Category of One Call.

It’s time to scale up your preeminence. It’s time to attract the clients you deserve. It’s time to position yourself and your business in a Category of One.

So if you’re ready to make this year your year; if you’re ready to claim your power and achieve the next level of success – visit to schedule your appointment today!