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Woman Owned with Eleanor Beaton | She Used Human Design to Drive a $470k Online Launch feat. CALLAN FAULKNER

She Used Human Design to Drive a $470k Online Launch feat. CALLAN FAULKNER

Eleanor Beaton

What changes when you start aligning your business strategy with your most authentic expression? Enter AI expert Callan Faulkner who transformed her business by doing exactly that: using Human Design principles to guide her decisions and create a launch that generated nearly half a million dollars.

Callan’s journey from land investing to becoming an AI educator and consultant is a powerful testament to what happens when you listen to your body’s wisdom. After a breathwork session revealed that her land business wasn’t aligned with her true purpose, she pivoted completely to AI education—a move that initially terrified her but ultimately led to exponential growth. 

Tune in this week to learn how Callan executed her $470,000 launch with a small email list of just 2,000 people and minimal paid advertising. It wasn’t all smooth sailing, but what Callan has achieved will change how you think about launches, authentic marketing, and the power of trusting the most authentic expression of yourself.

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Today on Woman Owned:

  • How to leverage human design principles to make better business decisions and create aligned launches.
  • Why understanding your nervous system responses can be more valuable than traditional marketing strategies.
  • The exact launch structure Callan used to generate $470,000 with just 2,000 email subscribers.
  • How to transform your relationship with AI from seeing it as just an email tool to using it as a strategic business partner.
  • Why giving away your best content for free can actually increase your program sales dramatically.
  • The power of “relationship rooted resonance” versus mass marketing for sustainable business growth.
  • How to overcome the mental barriers that arise when you experience significant financial upgrades in your business.

Resources Mentioned:

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