Meet Team Safi

Eleanor is a ridiculously bold and astoundingly brazen wife, mother of two boys, and entrepreneur. She has been recognized nationally and globally for her work as a women’s leadership expert, business coach, and writer.

Leon’s focus is using finance and analytics to ensure Safi Media has the resources we need to reach our ambitious mission. His spare time is devoted to coaching youth basketball and perfecting the art of smoking brisket.

Rose is a certified coach and our resident Care Bear. Her superpowers include operational leadership and sales coaching skills that focus on driving growth in both revenue and profitability.

Irene is a former acheologist turned digital growth guru. After dusting off the debris from historic sites, she turned her focus to growing audiences, visibility and revenues by amplifying content through the right marketing channels.

Ariana's expertise includes operations, sales, leadership and marketing novels (from sci-fi to romance). Her superpower is helping her clients connect the dots to simplify the complex.

Carla is our company loudspeaker, amplifying the inspirational and ambitious voices of women founders. She has a background creating critically engaging content for global clients, is a certified coach, and an obsessive knitter.