At best, social media platforms are fun, vibrant, and high energy. At worst, they are crowded, loud, and overwhelming. As a result, even the most brilliant and experienced women founders struggle to figure out how to use them effectively to drive legitimate business results, feel exhausted, and aren’t seeing ROI from their efforts. It might … Continued
If you want to experience growth in your business without overworking, having to hire more team members, or come up with new offers, all while you as a leader have more open time in your schedule than ever before, you need to practice the art of deep niching. People think they know what niching down … Continued
You might have heard the term, “The riches are in the niches” thrown around in business. But what does that really mean for you as CEO of your company? And why is it so effective at speeding up the flow of money and sales velocity? Finding the riches in the niches is all about taking … Continued
If you think about the most successful companies in the world, they’ve all invested in building unforgettable brands that emblazon their presence in the marketplace. They deliver that X factor that calls to their most valuable buyers, and it’s reinforced by their brand promise. Great brands aren’t invented out of thin air. They are uncovered. … Continued
In last week’s Foundations episode, Eleanor introduced you to a business structure called PPAM: an ecosystem that maximizes your revenue, impact, and freedom, all while you scale your business to seven figures and beyond. Today, she’s expanding on part one of this topic by walking you through the three phases of building a PPAM business. … Continued
For over a decade, Eleanor ran an extremely successful consulting business. However, the downside of this model was that if she stopped working, so did the money. So eventually, she decided it was time to create something that was more lasting, leveraged, and had higher income potential. In this episode of our Foundations series, Eleanor … Continued
What are you hanging on to in your business because it’s an industry standard, or because you think that’s what everyone wants from you? Are you feeling the pressure to speak to everyone rather than directly to your ideal client? Why are you tolerating clutter in your business right now? If you want to make … Continued