In this blog post, we are exploring one of the most powerful forces driving the global economy: WOMEN BUYERS. Whether you sell B2B or B2C, high-end furniture, SAAS, life coaching, or books, Chances are that WOMEN are often making the decision to buy from you or not. Knowing how to connect with, build trust with, and most importantly RESPECT women buyers is really important if you want to sell to them. And trust me. You want to know how to sell to them.
After a decade of interviewing CEOs, working with women entrepreneurs, and building my own 7-figure business, I can say with certainty that there’s a deeper reason you started your service-based business: to make money and a difference in the communities you serve.
One of the big things that drains energy for me is TASK SWITCHING. Doing too many types of things in a single day. I noticed that when I had a day with lots of task switching, really high-value activities – like a podcast interview, for instance – felt like distractions because my brain was tired. Here’s how I changed my schedule to optimize my time.
One of the big things that drains energy for me is TASK SWITCHING. Doing too many types of things in a single day. I noticed that when I had a day with lots of task switching, really high-value activities – like a podcast interview, for instance – felt like distractions because my brain was tired. Here’s how I changed my schedule to optimize my time.
For each and every piece of content I create EVER, I first force myself to answer this question: “what is the ONE idea I want to convey here?” Choosing the ONE IDEA you want to convey will help you be much clearer in your content. And the clearer you are, the easier it will be to build an audience of BUYERS.
If growth means more pain and overwhelm, you won’t do it. You will come up with a lot of smart-sounding reasons for why you shouldn’t grow, but those reasons will likely be BS half-truths that mask the legit fact that…Entrepreneurs don’t grow into pain. They avoid pain like every other sentient being. I share a simple process to help you take the pain points that are currently blocking your growth.
Whenever I grill listeners of my show, Power + Presence + Position on what they like about the show, they tell me the same thing over and over: your solo episodes. Turns out, while many of my listeners listen to every show, there is a segment of my audience who will only listen to my solo episodes.