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EP441: How to Leverage Social Selling in Your Business

Eleanor Beaton

Social selling is one of the hottest trends shaping modern sales. And like any trend, there is guaranteed to be tons of hype, jargon, and nonsense flooding the marketplace. Well, fear not, ladies, because we’re going to be cutting through all that jargon today.  I don’t always hop on the trend bandwagon, but social selling … Continued

EP439: The 7 Figure Service Business Ecosystem Part 1: What is PPAM?

Eleanor Beaton

Before I had this coaching business, I had a very successful consulting business for over 10 years. It was great, but I eventually reached a point where I needed to shift mindsets, to stop doing the work, and start building an ecosystem.  So many women CEOs are at the same spot I was before I … Continued

EP438: People Don’t Read and Other Idiotic Statements

Eleanor Beaton

The book industry is worth over 25 billion dollars with the average person reading 12 books per year. The average CEO? 60 books per year. With that clear-cut evidence, how is it possible that one of my clients was told “people don’t read anymore”? We are living in an age where any idiot with an … Continued

EP437: Growth Versus Scaling and Why It Matters

Eleanor Beaton

Contrary to popular belief, growing a business is not the be-all-end-all it’s cracked up to be. Now, scaling a business, that’s a whole other story. Growth and scale are not the same thing, and using them interchangeably only creates stress and confusion.  On a basic level, scaling sets you free and growth creates more problems. … Continued

EP436: The Confidence Gap for Women Entrepreneurs

Eleanor Beaton

The research is in: male entrepreneurs tend to be much more confident in themselves as entrepreneurs than women do. Shocking, right? The confidence gap for women entrepreneurs is something I see every day in my work and so today I’m diving into what we can do about it. When I talk about confidence, I’m not … Continued

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